about me

Okay – I’m not always in a ninja outfit.
But when the opportunity comes, you don’t exactly say no to blending into the background with style and strategy.

Behind the mask, you’ll find a passionate and experienced SoMe specialist who, in recent years, has worked hands-on with both strategy and creative execution – especially on TikTok and Instagram.

I bring a solid toolbox filled with performance analysis, creative angles, and strong collaborations with some of Denmark’s biggest profiles and artists. Most recently, I was behind the TikTok idea and content execution of Technotoget for DSB – a campaign that has just won at the Danish Digital Award for “Best Use of Content” (Silver) and“Best Use of Content Creators” (Gold) and “Best event strategy” (Gold) at Clever Content Awards.

On a daily basis, I run my own business where I develop and execute campaigns that both move people emotionally and drive results.
I believe in content that is honest and human - because in the middle of AI hype, endless doomscrolling, and “ChatGPT is my new best friend,” it’s still the real, honest human stories we stop scrolling for – and long for.

I would love to bring my energy, experience, and creative superpowers into play with you!

So if you want to meet the person behind the ninja mask,
feel free to reach out 🥷

In march 2026, I was selected for Berlingske Talent 100 – an annual list highlighting 100 young professionals under 35 who are expected to shape the future of Danish business.

According to Berlingske, I am recognised as a social media expert with a strong understanding of how and when content goes viral,
and an ability to cut through the noise in an increasingly competitive digital landscape.

I’ve previously worked with some of Denmarks biggest artists, where I developed and grew their presence on platforms like TikTok, instagram & Youtube.

My work is described as both bold and results-driven — combining creativity, cultural insight, and a willingness to put myself into play. This approach has led to campaigns that not only spark conversation, but also create measurable impact, including raising significant funds for charity.

I am very honored and grateful to be selected for Berlingske Talent 100.

Experience